Personalisation and Data

Personalisation at Hello Market doesn't mean simply customising the text and images on your chosen design so your mailing is the same for every recipient; Hello Market enables you to tailor your design for each individual you are mailing to using fields in your data.

You can insert fields from your data into any text box on your chosen design wherever you like; use the name, town, postcode or any custom fields you upload with your data.

Using your data you can also switch the contents of text boxes so different recipients receive completely different texts.

You can also change images on your creative by using values present in your data.

You can switch images in any image box including the background image, using a single data field, or by applying different fields to different image boxes, or combinations thereof.